01 / Strategy
Strategy & economics
Strategic management, sales strategies, managerial economics, economics of information, and enterprise transformations in the digital economy.
5 COURSES · 30 ECTS
02 — Programme structure
Four tracks. One portfolio.
The curriculum is organised around four pillars and a dedicated research seminar. Each course runs intensively over roughly two weeks — you go deep on one topic, finish it, and move to the next.
02 / Operations
Operations & finance
Business process analysis and design, financial management, and business innovation techniques — taught by practitioners running real transformation programmes.
3 COURSES · 18 ECTS
03 / AI & Analytics
AI & analytics
Artificial intelligence, machine learning, IoT and blockchain, and IT systems for business intelligence — hands-on, with real datasets, not slideware.
4 COURSES · 24 ECTS
04 / Digital & Product
Digital & product
Technology entrepreneurship, consumer behaviour, product management with design thinking, and digital communication strategies with social media analytics.
4 COURSES · 24 ECTS
