Ethics and Academic Integrity
This course aims to enhance students’ understanding and application of ethical principles in business, focusing on integrity, diligence, and respect across various professional interactions.
Scientific seminar
The Scientific Seminar teaches students how to perform research, quantitative analysis methods and how to publish the results of their work.
Internet of Things and Blockchain
The general objective of the course is acquiring knowledge about the main aspects of the Internet of Things (IoT) and blockchain technologies, and their business applications.
Artificial Intelligence
The course aims to develop students’ knowledge and skills for extracting and processing information using artificial intelligence methods and techniques
Machine Learning
The main goal of the course is to help students acquire knowledge and abilities for configuring and using Machine Learning solutions for enterprises
Digital communication strategies and social media analytics
The course aims to develop the knowledge and skills needed by students for a digital marketing analyst/manager position within a business.
IT Systems for BI
The course aims to develop students’ knowledge and skills for extracting and processing information necessary for companies in virtual environment
Consumer Behavior
The course aims to develop among students the knowledge and skills necessary for a Marketing Responsible position within the Marketing Department of a company or public institution .